If you’re already one of the 30+ banks and credit unions that are using Prisma Campaigns to maximize their marketing campaign results, you’re familiar with the concept of an omnichannel approach, and...
As we approach the one-year mark of COVID-19 restrictions, the economy as a whole is still navigating the effects of the pandemic. As for the financial services industry, banks and credit unions will...
We’re BIG people-people. And while we love nothing more than seeing your smiling faces in-the-flesh, live events simply aren’t a reality just yet. Luckily, the big industry names in events are...
The credit union space is rapidly changing and fiercely competitive—you cannot afford to let your marketing efforts fail to reach the right targets or miss out on valuable member insights. Luckily,...
In a recent article published in leading industry publication The Financial Brand, our CEO Felipe Gil, shares his thoughts on making the most of technology by extending its capabilities to adapt in...
Omnichannel marketing isn’t new but, with COVID, it’s a hot topic again. For financial institutions, having restricted access to lobby branches for the most part of 2020 and probably extending well...
Social proof and reviews are critical for a bank or credit union's reputation, so we’ve asked our friends at BirdEye to put together this handy guide about improving your online reputation (with a...
Thanks to e-commerce and entertainment giants like Amazon and Netflix, today’s customers have come to expect the same deeply personal customer experiences across industries. They want to be seen,...
In our most recent post, we talked about the evolving attitudes of credit unions towards digital adoption and the challenges they face to digitize at the rapid pace forced upon them by COVID-19. One...
The pandemic has credit union marketers struggling to digitize at breakneck speed. Here are five challenges standing in their way.
(BOSTON, MA — September 16th, 2020) — Today, MarketMatch announced that they have used two unique and powerful solutions, Prisma Campaigns and CU Rise Analytics, as platforms to deliver their latest...