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Prisma Campaigns Blog

Allie Aitken

Allie Aitken is the Communications Director for Prisma Campaigns. She's also an artist, entrepreneur and consultant. A real example of versatility.
04 May 2021
Share of Wallet | 8 min read

Three pillars of a strong UX for your financial institution

A strong User Experience (UX)—how a user interacts with and experience...

07 Apr 2021
Omnichannel marketing | 5 min read

Why your bank or credit union can’t ignore SMS marketing in 2021

A few weeks back, Jim Marous, Co-Publisher of The Financial Brand and ...

03 Mar 2021
Omnichannel marketing | 2 min read

Your 2021 guide to omnichannel marketing for financial institutions

As we approach the one-year mark of COVID-19 restrictions, the economy...

03 Feb 2021
Media | 1 min read

Felipe Gil speaks to the perks of flexible tech in The Financial Brand

In a recent article published in leading industry publication The Fina...

23 Nov 2020

5 things top marketing agencies are doing to help credit unions

In our most recent post, we talked about the evolving attitudes of cre...

16 Sep 2020
COVID-19 Press Releases | 2 min read

MarketMatch uses Prisma and CU Rise to deliver data-driven marketing

(BOSTON, MA — September 16th, 2020) — Today, MarketMatch announced tha...

06 Feb 2020
| 2 min read

2 Truths, 2 Lies. Marketing Personalization for Banks & Credit Unions

Thanks to eCommerce giants like Amazon, consumers expect all of their ...