Picture of Clara Hori Written by Clara Hori
on July 14, 2021

Prisma Campaigns Head of Growth Clara Hori and Prisma Campaigns CEO Felipe Gil invited to CUBroadcast to discuss how Prisma helped credit unions like Star One Credit Union and Credit Union of Colorado improve their omni-channel marketing capabilities.

Both Felipe and Clara shared their step-by-step process helping Star One and Colorado via three leverage points:

  • data
  • digital channels
  • deeper personalization

They also provided results from each credit union, as well as what's next and how they are helping credit unions manage the evolution in this area.

 

See original video at CUBroadcast's website