Connected Journeys: An Automation Success Story
Case Study
Discover how Los Angeles Police FCU boosted member engagement and loan funding by implementing personalized, automated marketing campaigns.
Discover how these campaigns:
- Increased the average loan balance for new members by 9%
- Increased the funding rate for second mortgages from 1.5% to 1.9% for members offered this product
- Successfully captured member attention with the Bill Pay offering, with an open rate of 59%
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About Prisma Campaigns
Prisma Campaigns is an all-in-one marketing automation platform specially designed for banks and credit unions. Leverage your data to deliver next-best-offers, personalized and across all channels: email, text, online banking, mobile app and more.